Idea: A unique IT corporate

Here's my business idea towards an IT corporate in India which would have an USP for itself.

-A corporate thats actually an institution that integrates into its culture- the fine arts from India.
-Laid out on a nature-filled campus, virtually every other known art form in India must be taught and practised here.
-Talented artists from across the country are contractors/employees who belong to a support function just like HR/finance/admin.
-The regular software employees get to learn arts of their choice. They are recruited after an aptitude test for art as well.
-Both employees and artists stay on campus and function in a gurukul-like system.
-The best of facilities in terms of food, infrastructure, accomodation with family etc. must also be available to all.
-This would also give a great fillip to many greatly talented but underpaid artists all over India.

Firstly, why this idea only for IT?

-Because thats where you have knowledge workers, and you need to keep the brains well oiled to be creative and innovative. Art can greatly propel lateral thinking.

-Stress levels in this industry are high and the quality of life is fairly low, which can also be addressed through art for relaxation and an enriched quality of life.

-Being part of an exclusive institution like this could also arrest attrition and the proposal made attractive even with less pay. Most techies prefer a campus like lifestyle and value belonging to a reputed institution.

Sasken would have been one company who might have readily embraced some such idea. But unfortunately I think the timing of this idea may be wrong, as we are now a growing company having its own drivers.

Further thoughts...(after discussions with Chippu 'n' Dippie, 12-Nov)

-How could both art and business combine into a single company vision? (Remember theory of constraints, there is only one goal and the rest are constraints :-( ) So how would one guarantee that neither art or business gives way to the other at some point of time.

-Why restrict such an idea to a single company, why not expand the idea to an industry wide thing that many companies can benefit from?

-Art is only one aspect of life. Companies like google provide a multidimensional approach to work-life balance. Doesn't that have a greater USP?

-How many people would really be interested this? What if I'm a brilliant programmer and poor at aptitude for art? Can I get employed here?

-What kind of an existing organisation can morph into this? Perhaps not a startup as it requires huge investment and no assurance of returns, perhaps not a Microsoft as they already have their USP.

-Why would art necessarily contribute to better business results?

Any further thoughts to strengthen this idea are welcome.

Dream: India trip

Well this one is my favourite dream and perhaps a lifetime one that I really yearn to do.

A long trip through unconventional and unknown places across the length and breadth of India. Perhaps spanning a year or two. A trip not merely for pleasure but with the intention of unhurriedly savouring the journey, making some kind of contribution (like even knowledge/awareness/technology -yet to be strategised) to every place visited, soaking in various cultures, preferably negotiated by rail and local means of commutation, and eventually at the end of it culminating in a grand vision to do something at the national level.

An incidental outcome of course would be a book (consolidating the everyday journals) :-) Publishers please note, bookings open from Dec 2007 :-)

Great leaders like Sri. Sankaracharya, Swami Vivekananda et al had made these India trips in their lifetimes. Even business leaders like Gurcharan Das have done it before they became cheerleaders for India Inc. In fact, I discovered that Israelis religiously take up year long India trips and know much more about our nation than we do! There's so much to learn from this great country with its vast spiritual heritage and I am certainly inspired to do this.